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G A Sheth & Associates

Fix what's stuck. Build what's next.

A 360° expert for owners and founders — brought in on the problems that don't fit any single specialist.

Gitanj Sheth

CAT National Topper • MBA, XLRI
M.S., Computer Science
B.Tech, Mechanical Engineering

An Operator and Creator, not a Career Consultant. Gitanj has run and fixed real businesses from inside a business family, pairing an owner's instinct for what actually moves a company with an engineer's rigour and a strategist's read of where it's headed.

A rare mix of engineering, management and computer science — backed by a real operating record, not a corporate career spent watching from a desk.

Portrait of Gitanj Sheth

We didn't set out to start a firm.

It began inside our own businesses — the messy, cross-cutting problems no single expert would own. We kept solving them, kept getting asked to do the same for others, and eventually said yes. That's all this is: a few people who are good at finding the problem everyone else walked past.

Two reasons people bring us in.

There's no fixed menu of services. It usually comes down to one of two things — and the real problem is often deeper than the symptom that made you call.

Repair

01

Something's leaking — money, time, or quality — and what you've already tried hasn't worked. You need the real fault found, not the obvious one patched again.

Boost

02

The business works, but it isn't compounding the way it should. You want the next level, and a clear, honest route to reach it.

Owners and founders who've worked with us.

We brought Gitanj a real-estate decision we'd been going in circles on. Instead of jumping to an answer, he pulled it apart: the numbers, the constraints, the real question underneath the one we were asking. By the end we could see the actual problem, not the symptom we'd been arguing about.
Sumit Jindal Sumit Jindal VRS Infrastructures, Mohali Real Estate
Testimonial letter — Sumit Jindal, VRS Infrastructures
I sat with him on a few financial calls I wanted a second head on. He reads the numbers in the context of the whole business, not in isolation, and keeps the conversation calm and clear when it could easily get tangled. On that kind of question, Gitanj is the person I'd go back to.
Mahabal Shah Mahabal Shah M. M. Brothers, Bhavnagar Trading
Testimonial letter — Mahabal Shah, M. M. Brothers
We took a messy, tangled project problem to him, and he quietly broke it into parts we could actually act on. He kept tying the technical side back to what it meant for the business. We left the conversation clearer than we went in, not just impressed.
Pooja Vyas Pooja Vyas Selan Project Consultant, Bhavnagar Project Consultancy
Testimonial letter — Pooja Vyas, Selan Project Consultant
Running a school, our problems are never just one thing. He didn't chase the obvious activity. He looked at how our people, systems and steps actually fit together, and a couple of his questions alone made the real issue clear to us.
Vishesh Darji Vishesh Darji Safal Vidyalaya, Gandhinagar Education
Testimonial letter — Vishesh Darji, Safal Vidyalaya
He goes deep into the technical detail without ever losing sight of what the business actually needs from it. In our field that balance is rare, and it's exactly why a conversation with Gitanj is worth the time.
Hemang Shah Hemang Shah Civic Infotech, Ahmedabad Technology
Testimonial letter — Hemang Shah, Civic Infotech
What I liked about talking strategy with Gitanj is that he doesn't rush to an answer to sound clever. He lays the problem out, weighs the options honestly, and stays objective even when a quick opinion would have been easier. I'd point anyone with a knotty decision his way.
Pradip Muchhala Pradip Muchhala Muchhala N. V., Mumbai Fashion Export
Testimonial letter — Pradip Muchhala, Muchhala N. V.

Start with a conversation, not an invoice.

The first call is on us — a straight read on whether we're the right people for your problem. No retainer, no lock-in. Scope and fee come later, and only when there's real value on the table.

A circle of experts we bring in when it helps.

Apurva Sheth

Apurva Sheth

M.Tech, BITS • B.E. • DCA • DMM • LLB

Strategy, network & finance

Founder of the 33-year Sheth Group, with 3,850+ homes delivered and a string of startups funded. He shapes the strategy behind a move and carries the relationships, approvals and partners that turn it into action.

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Vishakha Sheth

Vishakha Sheth

B.Tech CS, Nirma • CSPO

Software & Product

Give her a rough idea and she comes back with software people actually use. Ten years from full-stack engineer to product manager taught her what to build, what to cut, and how it should feel to the person on the other side.

Know more
Viraj Sheth

Viraj Sheth

MBA, XLRI • B.Tech, DAIICT

AI & Automation

He builds the AI people forget is there: automation that quietly runs a business rather than a demo that impresses once. 30+ builds across 8+ industries, many of them saving clients lakhs a year on autopilot.

Know more
Apurva Sheth

Apurva Sheth

M.Tech, BITS • B.E. • DCA • DMM • LLB

Strategy, network & finance

Founder of the 33-year Sheth Group, with 3,850+ homes delivered and a string of startups funded. He shapes the strategy behind a move and carries the relationships, approvals and partners that turn it into action.

Know more
Vishakha Sheth

Vishakha Sheth

B.Tech CS, Nirma • CSPO

Software & Product

Give her a rough idea and she comes back with software people actually use. Ten years from full-stack engineer to product manager taught her what to build, what to cut, and how it should feel to the person on the other side.

Know more
Viraj Sheth

Viraj Sheth

MBA, XLRI • B.Tech, DAIICT

AI & Automation

He builds the AI people forget is there: automation that quietly runs a business rather than a demo that impresses once. 30+ builds across 8+ industries, many of them saving clients lakhs a year on autopilot.

Know more

Bring us the problem you can't pin down.

Let's see if you find what you're looking for.